What's the best way to overcome a possible enemy threat? To play on their weaknesses.
Recently, Sweden noticed that Russian submarines were getting a little too close for comfort, after they were spotted lurking around an archipelago in the Baltic Sea.
So rather than retaliating with verbal or physical threats, The Swedish Peace and Arbitration Society took a different approach.
They decided to play on one of Russia's main phobias — homosexuality — and dropped an animated sign into their waters that looks a little something like this:
The sign reads:
The singing sailor
WELCOME TO SWEDEN
GAY SINCE 1944
For those who are not familiar with Russia's anti-gay culture, they have been persecuting their LGBT citizens (as well as foreign visitors) with harsh fines and even prison sentences.
According to the The Swedish Peace and Arbitration Society, which is in fact the oldest peace organization in the world:
“The purpose of the The Singing Sailor is to urge the Swedish government to think in new ways instead of falling back on territorial defense, conscription and rearmament – the world doesn’t need more weapons.”
Just to make things clear, this sign is more than an underwear clad seaman rocking his hips back and forth — it also sends out an ongoing stream of morse code to any ships nearby.
And what exactly does that code say?:
“This way if you are gay.”
It's still unknown whether or not this tactic has worked, but one could assume that no news is good news, in this case.