Taylor Swift made her political preferences public for the first time this week and it seemingly sparked mass voter registration.
In a post shared with her 112 million Instagram followers, Swift announced she would be voting for Tennessee Democrats Phil Bredesen and Jim Cooper for the Senate and House respectively.
According to Buzzfeed News, 65,000 people registered to vote in the 24 hours since Swift made a statement through Instagram. In all of September, 190,178 new registrations happened.
Kamari Guthrie, director of communications for Vote.org., told Buzzfeed that a spike in voter registration was obvious in Tennessee where 2,144 people registered in the 36 hours since Swift posted. For comparison, Tennessee saw 2,811 for the entire month of September.
Swift’s reach is massive, she has almost 30 million more Twitter followers than President Donald Trump and has acquired a loyal fan base since her first album released 12 year ago. In those 12 years, however, the “Look What You Made Me Do” singer stayed relatively silent on politics.
“In the past I’ve been reluctant to publicly voice my political opinions,” Swift said in her Instagram post that has now gathered over 1.8 million likes. “But due to several events in my life and in the world in the past two years, I feel very differently about that now.”
Swift didn’t mention specifically what event in her life led to the decision, however the pop star won a sexual assault lawsuit in 2017. Her post came two days after Brett Kavanaugh was confirmed to the Supreme Court.
Conservatives were quick to criticize Swift. Former Arkansas Governor Mike Huckabee doubted that Swift’s sudden political stance could make any impact on the election “unless we allow 13 yr old girls to vote.”
— Gov. Mike Huckabee (@GovMikeHuckabee) October 8, 2018
However the numbers correlation of voter registration numbers shows that the pop star’s power resonates with American adults.
While Swift’s post did show her own preferences, she ended her statement with a more general message of engaging in politics.
“Please, please educate yourself on the candidates running in your state and vote based on who most closely represents your values,” she said. “For a lot of us, we may never find a candidate or party with whom we agree 100% on every issue, but we have to vote anyway.”