Singer Taylor Swift’s endorsement of the Democrat for Tennesse’s Senate race encouraged a lot of people to register to vote, but the “Taylor Swift effect” doesn’t seem like it’s working, as the Republican candidate is taking the lead.
The singer-songwriter previously endorsed former Tennessee Gov. Phil Bredesen ahead of the midterm elections — and clearly stated her dislike for Republican U.S. Representative Marsha Blackburn.
“As much as I have in the past and would like to continue voting for women in office, I cannot support Marsha Blackburn,” Swift wrote in an Instagram post. “Her voting record in Congress appalls and terrifies me.”
In the latest post, Swift made it known to her 112.8 million followers that she voted early in the midterm elections — she called Bredesen “reasonable” and “trustworthy,” and his rival “fear-based extremism.”
In a previous post, Swift encouraged young people to get out and vote early, adding that it was “Something I wish I knew about when I was 18 and voting for the first time.”
Despite Swift’s support for the Democrat, Vice President of Research & Analytics at Cygnal Matt Hubbard claimed that voters were aware of her endorsement but it had “minimal impact” and did “little to move” voter preference.
On “Shepherd Smith Reporting,” Shepherd Smith called Swift’s rare endorsement the “Taylor Swift effect,” Fox News reported.
Even though the celebrity endorsed the Democrat candidate, his rival, Blackburn, is currently in the lead to take the Senate seat with a 6.8-average lead, according to RealClearPolitics.