Trump Weighs in on ‘Terrible Message’ Nike Is Sending with Kaepernick Ad: ‘There’s No Reason for It’

SANTA CLARA, CA - OCTOBER 23: Colin Kaepernick #7 of the San Francisco 49ers looks on from the sidelines during their NFL game against the Tampa Bay Buccaneers at Levi's Stadium on October 23, 2016 in Santa Clara, California. (Photo by Thearon W. Henderson/Getty Images)

As Nike made former NFL player and national anthem protester, Colin Kaepernick, one of the faces of their “Just Do It” 30th anniversary campaign, President Donald Trump didn’t shy away from commenting.

Trump said Nike sent a “terrible message” using the former San Fransisco 49ers quarterback. However, he added, the business decision “is what this country is all about,” he told The Daily Caller.

The controversy started in 2016 when Kaepernick took a knee during the national anthem in protest of police brutality and racial inequality.

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The president told The Daily Caller on Tuesday that “there’s no reason” for a large athletic company like Nike to use Kapernick for their campaign.

“But I think it’s a terrible message that they’re sending and the purpose of them doing it, maybe there’s a reason for them doing it,” Trump said. “But I think as far as sending a message, I think it’s a terrible message and a message that shouldn’t be sent. There’s no reason for it.”

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As a businessman himself, Trump said that Nike has the right as a company to make its own business decisions.

“As much as I disagree with the Colin Kaepernick endorsement, in another way — I mean, I wouldn’t have done it,” Trump said.

“In another way, it is what this country is all about, that you have certain freedoms to do things that other people think you shouldn’t do, but I personally am on a different side of it,” he added.

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Previously, Trump has been quite vocal in his disagreement with Kaepernick and other athletes for taking the time during the national anthem to kneel in protest.

The NFL released a statement following Nike’s release of the Kaepernick advertisement.

The NFL’s executive vice president of communications and public affairs, Jocelyn Moore, said in the statement:

“The National Football League believes in dialogue, understanding and unity. We embrace the role and responsibility of everyone involved with this game to promote meaningful, positive change in our communities. The social justice issues that Colin and other professional athletes have raised deserve our attention and action.”

The former 49ers players has not been signed by an NFL team since he opted out of his contract in March 2017.

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