• Latest
  • Trending
  • All
  • News
  • Business
  • Lifestyle
Former Anheuser-Busch Marketing Genius Destroys Woke Beer Company: 20 Years of Work Down the Drain

More Proof We’re Winning: Bud Light Goes Dark on Twitter for Over One Month As Mulvaney Backlash Persists

May 30, 2023
Suspect In ‘Targeted Terror Attack’ Yelled ‘End Zionists’

Suspect In ‘Targeted Terror Attack’ Yelled ‘End Zionists’

June 1, 2025
VANESSA BATTAGLIA: Hegseth Is Right To Demand Afghanistan Withdrawal Accountability

VANESSA BATTAGLIA: Hegseth Is Right To Demand Afghanistan Withdrawal Accountability

June 1, 2025
LEIF LARSON: We Can’t Let Microsoft Unfairly Dominate The Tech Marketplace

LEIF LARSON: We Can’t Let Microsoft Unfairly Dominate The Tech Marketplace

June 1, 2025
STEVE MILLOY: Trump To Revive The Nuclear Power Industry

STEVE MILLOY: Trump To Revive The Nuclear Power Industry

June 1, 2025
Nonprofit Funded By Chinese Gov’t-Linked Entities Backs Blue State’s ‘Unconstitutional’ Climate Law

Nonprofit Funded By Chinese Gov’t-Linked Entities Backs Blue State’s ‘Unconstitutional’ Climate Law

May 31, 2025
Why On-And-Off Voters Who Backed Trump May Be GOP’s Midterm Silver Bullet

Why On-And-Off Voters Who Backed Trump May Be GOP’s Midterm Silver Bullet

May 31, 2025
MICHAEL LUCCI: US Multinationals Must Exit China

MICHAEL LUCCI: US Multinationals Must Exit China

May 31, 2025
CASEY RYAN: Loudoun County Is Back In The Election Year Headlines Again

CASEY RYAN: Loudoun County Is Back In The Election Year Headlines Again

May 31, 2025
DAVID BLACKMON: Did Trump And Hochul Just Swap An Offshore Wind Farm For A Pipeline?

DAVID BLACKMON: Did Trump And Hochul Just Swap An Offshore Wind Farm For A Pipeline?

May 31, 2025
Father Of DJ Daniel Gives Heartbreaking Health Update About Son

Father Of DJ Daniel Gives Heartbreaking Health Update About Son

May 30, 2025
Appeals Court Blocks Trump’s Push For Mass Federal Firings

Appeals Court Blocks Trump’s Push For Mass Federal Firings

May 30, 2025
Musk Leaves DOGE With a Black Eye — Literally 

Musk Leaves DOGE With a Black Eye — Literally 

May 30, 2025
  • Donald Trump
  • State of the Union
  • Elon Musk
  • Tariffs
  • Congress
  • Faith
  • Immigration
Monday, June 2, 2025
  • Login
IJR
  • Politics
  • US News
  • Commentary
  • World News
  • Faith
  • Latest Polls
No Result
View All Result
IJR
No Result
View All Result
Home Commentary

More Proof We’re Winning: Bud Light Goes Dark on Twitter for Over One Month As Mulvaney Backlash Persists

by Western Journal
May 30, 2023 at 11:59 am
in Commentary
245 7
0
Former Anheuser-Busch Marketing Genius Destroys Woke Beer Company: 20 Years of Work Down the Drain

NEW YORK, NY - SEPTEMBER 23, 2017: A Bud Light neon sign hangs in the window of a store in New York, New York. (Photo by Robert Alexander/Getty Images)

491
SHARES
1.4k
VIEWS
Share on FacebookShare on Twitter

Bud Light has been completely silent on Twitter for six weeks as the backlash from its decision to partner up with transgender social media influencer Dylan Mulvaney rages on.

If the economic effects of that partnership are not evidence enough that conservatives are gaining ground in the culture war, a major company declining an opportunity for free advertising should.

Bud Light has more than 316,000 followers on the platform.

Since April 1 — the day Mulvaney shared a video on Instagram of his face on a can of Bud Light — the brand has only posted a single tweet, and it was not warmly received.

On Friday, April 14, the company posted a very non-controversial, four-letter tweet — and it was not “LGBT.”

Bud Light tweeted, “TGIF?”

TGIF? pic.twitter.com/d3W4oWJSXr

— Bud Light (@budlight) April 14, 2023

Two weeks into the boycott, the responses to that post were overwhelmingly negative:

I don’t drink transbeer.

— Sara Gonzales (@SaraGonzalesTX) April 15, 2023

Does “TGIF” stand for “That Guy Is Female” for your marketing geniuses @budlight?

— Nathan Dahm (@NathanDahm) April 15, 2023

You’re a sick company.

— Lavern Spicer ?? (@lavern_spicer) April 15, 2023

Not if it was the last can of beer on the planet.

— David Wohl (@DavidWohl) April 15, 2023

lol

— Seth Dillon (@SethDillon) April 15, 2023

Don’t want that Tranny Water

— Jordan Schachtel (@JordanSchachtel) April 14, 2023

Since the company received those responses, the account has gone completely dark. This is an account that had posted almost every day up until April 2.

Bud Light shared promotions, ads, videos, and images of people drinking its beer at events and on holidays.

The account also received a lot of engagement as one March Madness post was seen by 1.2 million people.

Not only has Bud Light been completely silent on Twitter for six weeks, but the company has only posted one video on YouTube since its brand-killing marketing fiasco.

The company posted a pandering video that showed normal people in Western attire drinking its beer at an event, with the song “Chicken Fried” by the Zac Brown Band playing. The company turned the video’s comments section off.

Do you think Americans should boycott more woke companies?

Completing this poll entitles you to our news updates free of charge. You may opt out at anytime. You also agree to our Privacy Policy and Terms of Use.
Yes: 100% (11 Votes)
No: 0% (0 Votes)

AB InBev, Bud Light’s parent company, is apparently hoping to weather its storm by remaining silent and counting on conservatives to forget that in April it promoted the insulting idea that a man can parade around in womanface and thus be a woman.

We are almost in June and sales continue to slump.

Meanwhile, that Twitter account — one with the potential to reach millions — sits silently.

The brand could come out at any moment and say anything in order to reach potential beer drinkers at no cost.

The fact that Bud Light is choosing to say nothing speaks volumes about how badly and unnecessarily the brand stepped in it.

Every day Bud Light doesn’t tweet is proof of how effective conservatives can be when we stick together and challenge the left’s deranged ideas about gender and sexuality.

This article appeared originally on The Western Journal.

Tags: alcoholBoycottbusiness and moneybusinesses and companiesconservativesmoneysocial mediaTransgenderTwitterU.S. Newswokeness
Do you think Americans should boycott more woke companies?

Completing this poll entitles you to our news updates free of charge. You may opt out at anytime. You also agree to our Privacy Policy and Terms of Use.
Yes: 100% (11 Votes)
No: 0% (0 Votes)
Share196Tweet123
Western Journal

Western Journal

Advertisements

Top Stories June 10th
Top Stories June 7th
Top Stories June 6th
Top Stories June 3rd
Top Stories May 30th
Top Stories May 29th
Top Stories May 24th
Top Stories May 23rd
Top Stories May 21st
Top Stories May 17th

Join Over 6M Subscribers

We’re organizing an online community to elevate trusted voices on all sides so that you can be fully informed.





IJR

    Copyright © 2024 IJR

Trusted Voices On All Sides

  • About Us
  • GDPR Privacy Policy
  • Terms of Service
  • Editorial Standards & Corrections Policy
  • Subscribe to IJR

Follow Us

Welcome Back!

Login to your account below

Forgotten Password?

Retrieve your password

Please enter your username or email address to reset your password.

Log In
No Result
View All Result
  • Politics
  • US News
  • Commentary
  • World News
  • Faith
  • Latest Polls

    Copyright © 2024 IJR

Top Stories June 10th Top Stories June 7th Top Stories June 6th Top Stories June 3rd Top Stories May 30th Top Stories May 29th Top Stories May 24th Top Stories May 23rd Top Stories May 21st Top Stories May 17th