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About David Ogilvy
David Mackenzie Ogilvy was a British advertising tycoon and founder of Ogilvy & Mather. Trained at the Gallup research organisation, he created highly successful advertising campaigns for brands such as Rolls-Royce, Dove soap, and Hathaway shirts, which he attributed to meticulous research into consumer habits. His advertising career has led him to be known as the "Father of Advertising."
Everything about David Ogilvy →- Occupation
- writer, economist, businessperson, advertising person
- Citizenship
- United Kingdom
- Born
- June 23, 1911
- Died
- July 21, 1999