South Dakota Gov. Kristi Noem (R) is sparking more confusion and mockery after she posted what has been described as another “infomercial.”
On Thursday, she shared an ad for the a custom insole company, Fit My Feet, that made her insoles for running and cowboy boots.
She then encouraged people to visit them in their stores.
Watch the video below:
Fit My Feet does amazing work to make custom insoles. Just wait… I’m gonna be so fast! 👟 pic.twitter.com/RujfkjWPrc
— Kristi Noem (@KristiNoem) March 14, 2024
The decision by the governor to tout a company seemed on to several commentators on X:
This is the governor’s second infomercial in 3 days. What is going on https://t.co/LqvekcyVhd
— Laura Bassett (@LEBassett) March 15, 2024
Would the South Dakota legislature please raise the governor’s salary to spare us all this embarrassment? https://t.co/LcBo1fDDEf
— Noah Rothman (@NoahCRothman) March 14, 2024
What is going on? She posted what was basically an ad for a dentist a few days ago and now she's hocking insoles? https://t.co/7csR2s6IwZ
— Bonchie (@bonchieredstate) March 14, 2024
I do not understand why a popular governor who is reportedly on Trump's vice presidential shortlist has suddenly started doing sponcon https://t.co/FjOLoiCiEz
— Andrew Egger (@EggerDC) March 15, 2024
not to shit on these two guys because i am sure they’re great, but are you trying to become an influencer while being the governor of south dakota https://t.co/4m3LtR5fze
— kaitlin (@thefactualprep) March 15, 2024
Why is the sitting governor of South Dakota doing footwear infomercials? https://t.co/Lpni0DPQk1
— Nate Hochman (@njhochman) March 14, 2024
KRISTI NOEM DID A SECOND COMMERCIAL https://t.co/FXCMqGoFre pic.twitter.com/HUFHL3SwU7
— Benjamin Rothove (@BenjaminRothove) March 14, 2024
I can’t tell if this is yet another post in exchange for a gift or if she’s responding to the criticism of her veneers post by promoting a South Dakota business?! https://t.co/B6CSEmSfoU
— Yashar Ali 🐘 (@yashar) March 15, 2024
No, for real. What is happening in South Dakota? https://t.co/HcTLcrwacZ
— T. Becket Adams (@BecketAdams) March 14, 2024
The video comes after Noem released a polished roughly five minute video touting a dental company, Smile Texas.
