Rep. Lauren Boebert (R-Colo.) is calling for a new boycott of another company after it released a “woke” ad.
On Thursday, Boebert wrote on Twitter, “Well, I guess North Face wanted to get a taste of what conservatives did to Bud Light and Target.”
“How many times do we have to explain to the woke marketing departments at these disgusting companies that America is not a nation of degenerates?” she asked.
Finally, she added, “It’s time to boycott ANY product North Face has ever made. Let’s make it as shameful to wear North Face as it is to drink Bud Light!”
Well, I guess North Face wanted to get a taste of what conservatives did to Bud Light and Target.
— Lauren Boebert (@laurenboebert) May 25, 2023
How many times do we have to explain to the woke marketing departments at these disgusting companies that America is not a nation of degenerates?
It’s time to boycott ANY product…
On Tuesday, drag queen Pattie Gonia posted on Instagram, “For the second year in a row…[The North Face] has teamed up with… [Pattie Gonia] (they/she).”
Conservative author Oli London shared an ad from The North Face for its “Summer of Pride” — a series of events meant to celebrate the LGBT community.
It starts with the drag queen stating, “It’s me Pattie Gonia, a real-life homosexual. And today, I’m here with The North Face. We are here to invite you to come out… in nature with us… We like to call this little tour the ‘Summer of Pride.’”
“This tour has everything: hiking, community, art, lesbians, lesbians making art. Last year, we gay sashayed across the nation and celebrated pride… This year we’re back again,” the ad continued.
In case you missed it:
North Face goes WOKE!
— Oli London (@OliLondonTV) May 24, 2023
The outdoor clothing brand has released an advertisement for the brands new ‘Summer of Pride’ campaign which includes rainbow covered clothing for children.
The ad features a Drag Queen encouraging everyone to “Come Out.” pic.twitter.com/X4F0sv2kHm
Bud Light produced a commemorative can for transgender influencer Dylan Mulvaney, who then shared a post about it on Instagram.
After Mulvaney’s post, conservatives expressed outrage and a boycott movement was launched in April.
More than a month later, the beer brand is still seeing a domestic dip in sales. And it has reportedly offered to buy back unsold beer from wholesalers once it expires.
Bud Light’s parent company Anheuser-Busch’s market value has dropped by $15.7 billion since the controversy began.
Meanwhile, Target announced on Tuesday it was pulling some of its controversial “Pride” themed products as conservatives called for a boycott of the company.
In the way of the outrage over Target’s products, its market value dropped roughly $10 billion.
