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Instagram Limits Political Content by Default

by Sandra Rhodes
March 25, 2024
in News
237 15
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Instagram Limits Political Content by Default

SAN ANSELMO, CALIFORNIA - OCTOBER 04: In this photo illustration, the Facebook and Instagram apps are seen on the screen of an iPhone on October 04, 2021 in San Anselmo, California. Social media applications Facebook, Instagram and WhatsApp are experiencing a global outage that started before 9 a.m. (P.S.T.) on Monday morning. (Photo Illustration by Justin Sullivan/Getty Images)

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Instagram shocked and angered many of its users but suddenly limiting political content they were allowed to post.

However, users have found how to keep their political content unlimited with a few clicks.

According to The Hill, users can go to settings and click on “[c]ontent preferences,” click “[p]olitical content,” and choose the option to not “limit political content from people you don’t follow.”

Users have been spreading the word on X, formerly Twitter.

Instagram put up a new “limit political content” feature in settings and set it as the default for tons of accounts. The timing of this feature is very suspect to me, but anyway here is how to fix it pic.twitter.com/wPofpiFwZk

— michaela okland (@MichaelaOkla) March 22, 2024

Instagram has moved to limit political content—meaning users now need to go to the app settings to turn the limiting feature off if they want to continue seeing political news or politically charged creator content. Instructions on how to do this have been provided by @apnews.… pic.twitter.com/qOPU5PAhKq

— Melissa Jun Rowley (@MelissaRowley) March 24, 2024

The announcement came in February that Instagram was automatically limiting its political content.

“We want Instagram and Threads to be a great experience for everyone,” a post on Instagram’s blog said on Feb. 9. “If you decide to follow accounts that post political content, we don’t want to get between you and their posts, but we also don’t want to proactively recommend political content from accounts you don’t follow.”

“So we’re extending our existing approach to how we treat political content – we won’t proactively recommend content about politics on recommendation surfaces across Instagram and Threads,” the blog post continued. “If you still want these posts recommended to you, you will have a control to see them.”

Adam Mosseri, the head of Instagram, said in a post on Threads that the goal of the policy change is “to preserve the ability for people to choose to interact with political content, while respecting each person’s appetite for it.”

Dani Lever, a spokesperson for Meta, the parent company of Instagram and Threads, said people can certainly get more political news if they want it.

“This announcement expands on years of work on how we approach and treat political content based on what people have told us they wanted,” Lever said. “And now, people are going to be able to control whether they would like to have these types of posts recommended to them.”

This is a reversal from the 2020 presidential election when Meta owner Mark Zuckerberg donated money to aid people to vote.

Zuckerberg and his wife Priscilla Chan gave about $400 million to two nonprofit organizations. This money was given to help various government election offices with work and equipment including ballot drop boxes, voting equipment, additional manpower, COVID-19 protective gear for poll workers and public education campaigns on new voting methods, according to Fox News.

Tags: 2020 Presidential ElectionInstagramMark ZuckerbergMetaPolitical Comment
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Sandra Rhodes

Sandra Rhodes

IJR, Contributor Writer She was a Story Editor for Indpendent Journal Review since November 2022 and has written for IJR since February 2024. She has been in the newspaper business in various capacities since 1998.

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