GMC

GMC (formerly the General Motors Truck Company (1911–1943), or the GMC Truck & Coach Division (1943–1998)) is a division of American automotive manufacturer General Motors (GM) for trucks and utility vehicles. GMC currently makes SUVs, pickup trucks, vans, and light-duty trucks. In the past, GMC also produced fire trucks, ambulances, heavy-duty trucks, military vehicles, motorhomes, transit buses, and medium duty trucks. While many of their vehicles are mechanically similar, GMC is positioned as a premium offering to the mainstream Chevrolet brand, and includes the luxury trim Denali. In North America, GMC vehicles are almost always sold alongside Buick (another premium brand) vehicles at multi-brand dealerships. History Roots to the GMC brand can be traced to 1900, when the "Grabowsky Motor Company" was established by brothers Max (1874-1946) and Morris Grabowsky, in Detroit, and renamed Rapid Motor Vehicle Company in 1902 when the brothers moved operations to Pontiac, Michigan. In 1909 William C. Durant gained control of Rapid Motor Vehicle Company and made it a subsidiary of his General Motors Company. In 1911 General Motors formed the "General Motors Truck Company" and folded Rapid and Reliance Motor Car Company (another early commercial vehicle manufacturer that Durant had acquired in 1908) into it. In 1912 the Rapid and Reliance names were dropped in favor of "GMC". All General Motors truck production was consolidated at the former Rapid Motor Plant 1 in Pontiac, Michigan.