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Sandpiper CI previously operated six Iceland Foods franchise supermarkets in Jersey and four in Guernsey. In May 2024, Sandpiper sold all its supermarket operations, including the Iceland stores, to Morrisons; all were converted under their name shortly afterward.
In November 2024, Iceland signed a new franchise agreement with Alliance Supermarkets and opened the first Food Warehouse store outside the UK in Guernsey in January 2025, with new Iceland stores opening from March. On 15 July 2025, Iceland Foods launched an online service for shoppers in Jersey in partnership with local delivery platform Order It.
In July 2012, in a joint venture with Jóhannes Jónsson, co-founder of Bónus and former Iceland owners Baugur Group, the firm opened a store in Kópavogur, Iceland, and subsequently in the capital, Reykjavík.
In 1996, Iceland opened its first store outside the United Kingdom, in the Republic of Ireland. Later, eight stores operated, all in Dublin aside from one in Letterkenny. On 17 August 2005, Iceland announced it would close all its Irish locations amid the company's financial difficulties. The company stated that the Irish stores had been losing money for a while and they had seen no prospect of them becoming profitable in the future.
In November 2008, Iceland Foods re-entered the Irish market and opened a store in Ballyfermot in Dublin after agreeing a franchise deal with an Irish cash and carry company, AIM. In November 2009, a second Dublin store reopened in Finglas. In November 2013, Iceland acquired AIM's franchise stake in the Irish operations.
In February 2023, Iceland sold its Irish chain to The Project Point Technologies, who were expected to continue using the Iceland brand name under a franchise agreement. In June 2023, Metron Stores, trading as Iceland, was ordered to recall all imported meat products by the Food Safety Authority of Ireland, due to traceability concerns. On the 21st, Metron announced that they were unable to pay debts of up to €36m and the company was placed into examinership; several stores were closed on that day. On 8 September, Metron declared liquidation and closed all remaining stores with immediate effect.
Iceland returned to the Republic of Ireland in October 2024 under a partnership with retailer Dunnes Stores.
Iceland pre-sells food and products in Spain, Portugal and the Canary Islands to the Tenerife-based company Overseas Imports, which operates stores under the name The Food Co. (formerly Overseas Supermercados). These stores are in areas with substantial British communities.
The partnership between Iceland and Overseas began in 1997, with their first store opening in Las Chafiras the following year. While operating under the Iceland name, these stores operate as wholesalers rather than standard supermarkets. Overseas began a supply partnership with Waitrose in 2006, and in 2007 expanded to mainland Spain with a store in Mijas. The chain further expanded in 2011 to Portugal, opening a store in Guia.
By 2019, all Iceland stores began operating under the Overseas Supermercados brand, but continuing to supply Iceland food as before. In 2019, Overseas opened a new supermarket chain called The Food Co. in partnership with Tesco. As of 2026, all Overseas Supermercados stores operate as The Food Co., with food supplied from Iceland, Waitrose, and Tesco.
Via a franchise agreement with a local food importer and distributor, Iceland Foods operates in Malta. Initially, in 1998, it supplied only Iceland Foods-branded products to supermarkets, but in 2015 it opened stores in Birkirkara, followed by Mosta, Qawra and Marsascala in 2018. The Malta stores differ from those in the UK: there is a greater emphasis on non-frozen items, and stores feature fresh fruit, vegetables and bakery sections.
In May 2018, Iceland expanded to Norway by opening a store in Oslo, under a venture called Iceland Mat. The chain operated six stores until closing them between 2023 and 2024, deciding to focus on the distribution of Iceland products to retailers instead. In October 2024, Iceland Mat filed for bankruptcy after failing to pay its NOK 32.4 million debt.
In December 2024, Iceland entered into a joint-venture partnership with Iceland-based business Skel known as ICE JV EHF, which distributes Iceland's food products to retailers in Denmark, Finland, Norway, and Sweden.
Iceland products were previously available in South Korea at Homeplus stores. In August 2026, the chain announced a new partnership with Lotte Mart to open Iceland-branded concessions.
