Overview
KPRC-TV (channel 2) is a television station in Houston, Texas, United States, affiliated with NBC and owned by Graham Media Group. Its studios are located on Southwest Freeway (I-69/US 59) in the Southwest Management District (formerly Greater Sharpstown), and its transmitter is located near Missouri City, in unincorporated northeastern Fort Bend County. Houston is the second-largest television market (after WXIA-TV in Atlanta) where the NBC station is not owned and operated by the network.
History
The station first signed on the air on January 1, 1949, as KLEE-TV. It was Houston's first television station and the second one to sign on in Texas, three months behind Fort Worth station WBAP-TV (now KXAS-TV) and over eight months ahead of Dallas station KBTV (now WFAA). It was originally owned by hotelier W. Albert Lee and carried programming from all four networks of the day - NBC, CBS, ABC, and DuMont. After a year of difficulty, Lee sold the station to the Hobby family, owners of the Houston Post and Houston's oldest radio station, KPRC (950 AM) and KPRC-FM (99.7, now KODA at 99.1). The Hobby Family took control on June 1, 1950, and changed the television station's call sign to match its radio stations on July 3, 1950. Although it appears that the call letters stand for "Post-Dispatch Radio Company", they actually stand for "K(C)otton Port Rail Center", a nod to Houston's role in the cotton trade.
After the Hobbys took over, channel 2 became a primary NBC affiliate due to KPRC radio's longstanding affiliation with the NBC Red Network. Due to the Federal Communications Commission (FCC)-imposed freeze on new station licenses, channel 2 remained the only television station in Houston for four more years. CBS moved its affiliation to KGUL-TV (channel 11, now KHOU) in 1953 and KTRK-TV (channel 13) took over the ABC affiliation when it signed on one year later. DuMont ceased operations in 1956, though it was briefly affiliated with now-defunct KNUZ-TV (channel 39, frequency now occupied by KIAH). Because of its affiliation with NBC, KPRC-TV was the first station in Houston to broadcast a program in color and was subsequently the first to broadcast its entire schedule in color.
In March 1953, the station operated its first permanent studio located on 3014 Post Oak Road, which later became the Lakes on Post Oak near the Galleria shopping complex in Uptown Houston.
From Wikipedia (CC BY-SA 4.0).