Overview
Mash is a Russian online newspaper, part of the media holding, founded on 6 April 2017. The idea of the project belonged to Nikita Mogutin, who at that time was working in the Life.ru online news website, within which the project was developed. The Mash channel in Telegram is one of the most popular Russian-language channels.
History
In the spring of 2017, Nikita Mogutin, deputy editor-in-chief of Life, approached Aram Gabrelyanov, CEO of the News Media holding, and his deputy, Anatoly Suleymanov, with the idea of creating Mash. Mogutin found the name for the project in an English dictionary. At first, the Mash editorial office was located in the Life editorial office, but later the project staff moved to a new address.
Active growth in the popularity of Mash occurred between August and September 2017. In December 2017, Mash had 115 thousand subscribers on the Telegram channel. In the same month, the project reached self-sufficiency. In the first months, Mash was actively referred to in Life, since September 2017, other media have been actively using the project materials. Mash is the main official content provider for Life, and the project also provides content for other media, including federal. Mash used the LifeCorr application on a contract basis.
According to the results of the first half of 2017, the Mash Telegram channel took first place in terms of citation in the Russian media in the first rating of Telegram channels presented by Medialogy. From 2017 to July 2022, the channel took first place in the monthly and annual ratings in this category.
From Wikipedia (CC BY-SA 4.0).