Nijisanji

Nijisanji (Japanese: にじさんじ) (stylized as NIJISANJI) is a virtual YouTuber agency owned by AnyColor Inc. (formerly Ichikara Inc.). The agency was founded in 2018 with the purpose of promoting the use of Live2D models and streaming as opposed to the 3D and clips format popularized by Kizuna AI. Notable domestic Nijisanji members include Tsukino Mito, Higuchi Kaede, Kuzuha, Kanae, Sasaki Saku, Honma Himawari, and Hyakumantenbara Salome. History 2018 In the beginning of 2018, Ichikara Inc. founded the VTuber agency Nijisanji. Nijisanji helped popularize the use of Live2D models instead of the prior focus on 3D models as well as the shift toward livestreaming instead of edited video and clips that was the standard for VTubers like Kizuna Ai. The name NIJISANJI (written in capital letters) was created by mixing two words in Japanese, two-dimensional and three-dimensional . The name was created while imagining a new era of entertainment that connects the real and virtual worlds. There are two meanings implied in the NIJISANJI logo: there is the word which means rainbow and the word which means three o'clock. NIJISANJI's characters, or Virtual Livers, are full of colorful characters and varied personalities, which is symbolized by the rainbow in the logo.