Pony Canyon

, also known by the shorthand form , is a Japanese company, established on October 1, 1966, which publishes music, DVD and VHS videos, movies, and video games. It is affiliated with the Japanese media group Fujisankei Communications Group. Pony Canyon is a major leader in the music industry in Japan, with its artists regularly at the top of the Japanese charts. Pony Canyon is also responsible for releasing taped concerts from its artists as well as many anime productions and several film productions. Pony Canyon is headquartered in Tokyo with offices in Taiwan, Malaysia and South Korea. It employs approximately 360 people. Pony Canyon also owns the recording label Flight Master. History On October 1, 1966, Nippon Broadcasting System, Inc. opened a new record label division, called as Nippon Broadcasting System Service, Inc., in order to produce and market music from Japanese artists. The division formally changed its name in 1970 to Pony Inc. in order to match the brand names it had been using previously. These were "PONYPak" for 8-track cassettes from 1967, and "PONY" for cassettes from 1968. On August 1, 1970, another Japanese record label, Canyon Records Inc. was founded. Like Pony Inc., Canyon Records was part of the Fujisankei Communications Group. Canyon Records was financially backed at 60% by Pony Inc. and at 40% by Pony's parent company Nippon Broadcasting System.