Prequel, Inc. is an American technology company and mobile app developer known for developing the Prequel mobile application, which enables editing photos and videos with filters and effects generated using artificial intelligence. Prequel was founded in 2018 by Serge Aliseenko and Timur Khabirov, who currently serves as the company’s CEO. It is headquartered in New York City. As of August 2022, it had been downloaded more than 100 million times.

Overview

Prequel, Inc. is an American technology company and mobile app developer known for developing the Prequel mobile application, which enables editing photos and videos with filters and effects generated using artificial intelligence. Prequel was founded in 2018 by Serge Aliseenko and Timur Khabirov, who currently serves as the company’s CEO. It is headquartered in New York City. As of August 2022, it had been downloaded more than 100 million times. History In 2016, entrepreneur Timur Khabirov and investor Serge Aliseenko registered a US corporation named AIAR Labs Inc, which was developing AR solutions as an outsourced contractor. Of several proprietary products, Prequel was selected for beta-testing as a product focused on editing photos and videos. In 2018, Prequel was released on the Apple App Store. The launch cost $3 million USD, financed with the founders’ personal funds. The first release included approximately 10 filters for photos and the same amount of effects that augmented images with rose petals, rain and snow, VHS and film reel simulations, glitch, grain, sun puddles, and lomography. By June 2020, the app had also been released for Android. In 2021, Prequel founders Timur Khabirov and Serge Aliseenko launched a venture studio for startups working with artificial, computer vision, and AR-based visual art. In December 2022, Prequel reached the number 14 slot on the global rankings for Apple App Store’s Top Charts and the number 5 slot on the App Store’s U.S. charts.

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