Real Time

Real Time (Discovery Real Time until August 31, 2010) is an Italian television channel owned by Warner Bros. Discovery EMEA. The channel launched on October 1, 2005, becoming the sixth Discovery network to launch in Italy. It showed lifestyle programmes targeting a female upper-class audience of 25- to 44-year-olds. It features both foreign programmes and Italian programmes produced for the channel. On April 7, 2009, the channel adopted a new logo and a new look. This look had previously been adopted by Discovery Real Time France. After becoming the most viewed non-fiction entertainment channel on the Sky Italia platform, on September 1, 2010, it changed its name to "Real Time", and became available both on digital terrestrial and via free-to-air satellite, also joining the Tivùsat platform.