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Roar is an American digital multicast television network owned by the Sinclair Television Group subsidiary of Sinclair Broadcast Group. From its launch in 2017, the channel focused on millennials with short-form viral video content and reality programming, but eventually shifted towards traditional hour/half hour minute-long sketch comedy and other comedic-focused programming underserved in the digital subchannel space. With the acquisition of repeats of Saturday Night Live in the fall of 2024, the network rebranded to Roar on April 28, 2025, to complete its transition towards comedic content.
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