Saatva

Saatva is an American privately held e-commerce company that specializes in luxury mattresses and is based in the Queens borough of New York City. Launched in 2010, Saatva was one of the first companies to implement the direct-to-consumer business model. The fastest growing major direct-to-consumer mattress brand from 2019 to 2021, Saatva is estimated to bring in over US$500M in direct annual revenue with no wholesale channels. In 2015, Saatva ranked #101 on Inc.'s list of the top 500 retailers for the year.