Cultural legacy
Maev Kennedy of The Guardian called Winnie-the-Pooh "the most famous bear in literary history". One of the best-known characters in British children's literature, a 2011 poll saw the bear voted onto the list of top 100 "icons of England". In 2003 the first Pooh book was ranked number 7 on the BBC's The Big Read poll. Forbes magazine ranked Pooh the most valuable fictional character in 2002, with merchandising products alone generating more than $5.9 billion that year. In 2005, Pooh generated $6 billion, a figure surpassed by only Mickey Mouse. In 2006, Pooh received a star on the Hollywood Walk of Fame, marking the 80th birthday of Milne's creation. In 2010, E. H. Shepard's original illustrations of Winnie the Pooh (and other Pooh characters) featured on a series of UK postage stamps issued by the Royal Mail.
Winnie the Pooh has inspired multiple texts to explain complex philosophical ideas. Benjamin Hoff uses Milne's characters in The Tao of Pooh and The Te of Piglet to explain Taoism. Similarly, Frederick Crews wrote essays about the Pooh books in abstruse academic jargon in The Pooh Perplex and Postmodern Pooh to satirise a range of philosophical approaches. Pooh and the Philosophers by John T. Williams uses Winnie the Pooh as a backdrop to illustrate the works of philosophers, including Descartes, Kant, Plato and Nietzsche. "Epic Pooh" is a 1978 essay by Michael Moorcock that compares much fantasy writing to A. A. Milne's, as work intended to comfort, not challenge.
In music, Kenny Loggins wrote the song "House at Pooh Corner", which was originally recorded by the Nitty Gritty Dirt Band. Loggins later rewrote the song as "Return to Pooh Corner", featuring on the album of the same name in 1991. In Italy, a pop band took their name from Winnie, and were titled Pooh. In Estonia, there is a punk/metal band called Winny Puhh. There is a street in Warsaw, Poland, named after the character, the Kubusia Puchatka Street, as he is known in Polish translations as Kubuś Puchatek. There is also a street named after him in Budapest, Hungary, the Micimackó Street.
In the "sport" of Poohsticks, competitors drop sticks into a stream from a bridge and then wait to see whose stick will cross the finish line first. Competitors hold their sticks at arms length at the same height, then drop their sticks into the water at the same time. Though it began as a game played by Pooh and his friends in the book The House at Pooh Corner and later in the films, it has crossed over into the real world: a World Championship Poohsticks race takes place in Oxfordshire each year. Ashdown Forest in south-east England, where the Pooh stories are set, is a popular tourist attraction, and includes the wooden Pooh Bridge where Pooh and Piglet invented Poohsticks. The Oxford University Winnie the Pooh Society was founded by undergraduates in 1982.
From December 2017 to April 2018, the Victoria and Albert Museum in London hosted the exhibition Winnie-the-Pooh: Exploring a Classic. On exhibit were A. A. Milne's manuscript of Winnie-the-Pooh and The House at Pooh Corner (on loan from the Wren Library at Trinity College, Cambridge, Milne's alma mater to which he had bequeathed the works), and teddy bears that had not been on display for 40 years because they were so fragile. The exhibit was then displayed in museums in the US, Japan, South Korea and Canada.
In 2018, E. H. Shepard's original 1926 illustrated map of the Hundred Acre Wood, which features in the opening pages of Milne's books and also appears in the opening animation in the first Disney adaptation in 1966, sold for £430,000 ($600,000) at Sotheby's in London, setting a world record for book illustrations.
The Japanese figure skater and two-time Olympic champion Yuzuru Hanyu regards Pooh as his lucky charm. He is usually seen with a stuffed Winnie-the-Pooh during his figure skating competitions. Because of this, Hanyu's fans will throw stuffed Winnie-the-Poohs onto the ice after his performance. After one of Hanyu's performances at the 2018 Winter Olympics in Pyeongchang, one spectator remarked that "the ice turned yellow" because of all the Poohs thrown onto the ice. In 2026, Disney Japan officially collaborated with Hanyu for the first time to commemorate Winnie the Pooh's 100th anniversary, drawing on Hanyu's long-standing bond with Pooh.