Yoni Bloch

Yoni Bloch (; born August 11, 1981) is an Israeli musician, songwriter, composer, rock singer and hi-tech entrepreneur. Biography Bloch grew up in Beersheba and at the age of 17 moved with his family to Lehavim. He started taking piano lessons when he was 6 years old, taught himself to play the guitar and the drums, and at 14 started to write songs and to compose music. He also learned how to write computer programs at an early age on a Commodore 64, a skill he'd later use with his bandmates when they created the technology for the interactive media startup and technology startup Eko. His artistic journey started on the website Bama Hadasha ("New Stage"), which allows aspiring artists to publish their work in the fields of prose, poetry, plastic arts, music, etc. The daughter of the chairman of the record company NMC heard Bloch's songs on the site and introduced his music to her father. In a short while, Bloch's songs were heard in the radio. Today, he is a musician and tech founder, and his songs receive major airtime in Israel.