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IJR News — today's news from every side

Lula Bolsonaro Launch Free TV Radio Ads — 3dLula and Flávio Bolsonaro launch free TV and radio ads to reach voters nationwide, keeping traditional broadcast media central even as social platforms grow in Brazil’s crowded campaign landscape. With polls neck-and-neck and experts predicting a dirtier, high-stakes race, parties are leveraging broadcast reach to remote and older voter segments, underscoring the polarized climate surrounding Lula’s bid for a fourth nonconsecutive term and Bolsonaro’s continued challenge.