IJR News - today's news from every sideX-Files LEGO Set Unveiled, Mulder Scully Minifigs — Jul 21, 2026LEGO has unveiled The X-Files (21369), a 1,478-piece set priced at $199.99 that recreates Mulder’s office, a forest scene and a hovering UFO, includes eight minifigures such as Mulder, Scully and The Flukeman, and will launch with LEGO Insiders early access on August 1 and general release August 4, 2026, with a Scully’s Lab gift-with-purchase available alongside the set. Gillian Anderson appears in a promo film for the launch and called the minifigure homage surreal, while fan designer Brent Waller—whose Nostalgia Challenge submission inspired the set—expresses excitement to see it realized for fans.
Lego Posts 21% First-Half Revenue Rise Globally — Aug 25, 2026Lego’s first-half 2026 revenue rose 21% to 41.9 billion Danish crowns, with net profit up 32% as consumer sales climbed 22% on broad demand and more than 330 new sets, including World Cup, Formula One, Pokemon, and K-Pop Demon Hunters tie-ins that attracted new and returning buyers. The company is expanding capacity and sustainability, building a large solar installation in Billund, moving toward paper packaging, and planning a Virginia factory/distribution center to open by mid-2027, while continuing investments and strategic partnerships to reach a broader audience.
Retailers, Social Media Shape 2026 Toy TrendsBusiness — Sep 20, 2026The holiday toy preview for 2026 highlights collectibles, sensory play, screen-free options, and popular franchises like Pokémon, Marvel, and Bluey, with social media driving demand and nostalgia keeping LEGO, Barbie, and Hot Wheels in the mix. Here Group reports strong Q4 revenue and IP growth to 22 IPs but posts a net loss and narrowing margins, signaling profitability challenges despite an expanding toy IP portfolio; Smyths confirms Pokémon-led top toys for Christmas 2026, including the Pikachu Puppetronic, underscoring continuing franchise popularity.
