Vice President Kamala Harris made a splash when she launched her TikTok account this week, but it still wasnât enough to shake former President Donald Trumpâs sizeable hold on the platform.
Harris launched her TikTok account on Thursday, which has now garnered over 2 million followers in just 24 hours and over 6.3 million likes on her profile. Though the numbers are sizeable, Trumpâs social media presence significantly surpasses Harris, boasting over 9 million followers and nearly 24 million likes on his profile since launching his TikTok debut on June 1.
While Trump remains substantially ahead of Harris in terms of current follower counts, the former president also brought in more followers after initially launching his account, growing to 3.5 million in just the first 24 hours, according to Metro.
While Trump remains substantially ahead of Harris in terms of current follower counts, the former president also brought in more followers in the first few days of launching his account, growing to 3.6 million in just the first 48 hours, according to Newsweek.
@kamalaharrisThought it was about time to join!⏠original sound â Kamala Harris
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âWell Iâve heard that Iâve been on the For You page, so I thought I would get on here myself,â Harris said in her first TikTok post. Harrisâ page also features her cameo in the hit TV show âRuPaulâs Drag Race,â where she stopped by in the âwerk room.â
Since Harris became the presumptive Democratic nominee, her campaign has become the focus of many Gen Z related trends like âbrat girl summer,â referring to Charlie XCXâs new album âbrat.â
The official endorsement came from XCXâs account on X, where she said âkamala ISbrat.â Since then, Harris has gone as far as rebranding her campaign account on X to mimic the branding of XCXâs album, showing an effort to lean into the trend.
Harrisâ campaign bio on X, that reads âadding context,â is also a reference to a frequently-memed speech she cackled through during a May 2023 White House swearing-in ceremony of Commissioners for the White House initiative on Advancing Educational Equity, Excellence, and Economic Opportunity for Hispanics.
The statement left many onlookers confused, which sparked a slew of ironic memes and online trends that clipped, quoted and poked fun at the presidential hopeful.
âPart of the extension of the work you will do is, yes, focused on our young leaders and our young people, but understanding we also then have to be clear about the needs of their parents and their grandparents and their teachers and their communities, because none of us just live in a silo,â Harris said during the ceremony. âEverything is in context.â
âI donât know whatâs wrong with you young people. You think you just fell out of a coconut tree?â Harris said during the ceremony. âYou exist in the context of all in which you live and what came before you.â
This statement quickly became a meme online, flooding social media feeds with remixes and edits of the clip.
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Trump has amassed over 9 million followers and over 23 million likes and nearly half a billion views across just five posts. Across Harrisâ four posts, she has garnered nearly 57 million views and just over 6 million likes.
In his first post alone, Trump got over 165 million views, over 9 million likes and nearly 300,000 comments.
@realdonaldtrump Launching my TikTok at @UFC ⏠original sound â President Donald J Trump
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Although Trumpâs social media presence on TikTok has outperformed Harrisâ, media outlets have fawned over herâ social media debut and trendiness.
Politico praised Harrisâ campaign approach on social media, noting that her videos are âlargely served up by Gen Zâ which is a âcritical bloc of voters thatâs been lukewarm on Biden.â
When it comes to Trumpâs social media presence, rather than focusing on the efficacy of his campaign, outlets instead pick apart his policy record.
Many outlets have cut straight to the criticisms, calling Trump out for joining the platform given his previous calls to ban the app, even though the Biden-Harris administration signed a bill into law that would potentially ban the platform altogether.
Harris and Trumpâs campaigns did not immediately respond to a request for comment from the Daily Caller News Foundation.
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