Michelle Obama’s New Podcast With Her Bro Is Off To Less Than Stellar Start

The podcast has failed to keep viewers interested across digital platforms four weeks after Obama launched the venture with her brother, Craig Robinson. Since the first episode, which received 335,000 views on YouTube, the program’s viewership has been on a steady decline on platforms including YouTube and Spotify.

Following the first episode, the remainder of the episodes did not even remotely reach the over 300,000 views garnered on YouTube. After the third and fourth episodes’ views exceeded 200,000, the fifth release only got 143,000 views as of Tuesday. The latest episode released on Wednesday only received 66,000 views on YouTube as of Tuesday.

The program has not fared better on audio platforms, which ranked #36 on Spotify’s podcast chart and #18 on Apple Podcasts as of Tuesday.

The podcast’s X account only has 1,587 followers and its latest post has 300 views.

During the podcast’s launch, Obama said her podcast intended to “create a space for people to come as they are, ask honest questions, give their opinions, and have thoughtful conversations about life.”