Video Captures What Is Happening in Beer Section of Sam’s Club, And It’s Not Good for Anheuser-Busch
Bud Light executives probably hoped that despite an initial backlash to their woke advertising campaign, the controversy would die away quickly and things could get back to normal. Unfortunately for them, this has not…
Bud Light executives probably hoped that despite an initial backlash to their woke advertising campaign, the controversy would die away quickly and things could get back to normal.
Unfortunately for them, this has not been the case.
Instead, the boycott of Bud Light, which started in response to an advertising campaign that featured Transgender influencer and activist Dylan Mulvaney, has only grown, to the point where almost no one wants to touch Bud Light.
But don’t take our word for it, look at this video from a Sam’s Club in Port Huron, Michigan, that shows how woke marketing has affected Bud Light and Anheuser-Busch.
The video shows the beer aisle at Sam’s Club, with pallets packed to the brim with beers from Anheuser-Busch, while beers from competitor Coors Light have almost sold out.
The video makes one thing very clear: no one is interested in buying from Anheuser-Busch, and the controversy does not appear to be going away any time soon.
This is just the latest bad news for a company that has already seen massive losses due to its Mulvaney promotion.
It has gotten to the point where the company is practically giving beer away in a desperate attempt to make some money. For instance, photos emerged showing a 36-pack of Bud Light selling for just $14.97.