APAC Family Offices Outperform, Prioritize AI Investments

Citi Wealth released its 2026 Global Family Office Report on September 22, 2026, from a June-July survey of more than 350 family offices in over 40 countries, with 22% in Asia Pacific. It found 26% of APAC family offices reported year-to-date returns above 15%, about double the global figure, while 22% targeted annual returns above that level. APAC offices led the world in direct investing at 79%, with 77% citing internal teams as the top source of deals, and 80% named AI a primary investment sector, the highest of any region. They used active management (62%) and hedging (49%) far above the global averages of 34% and 27%; about half reported no significant barriers to digital asset adoption. Top APAC concerns were global financial system stability at 53% and market volatility at 52%, which the report tied partly to 85% of Asia-bound oil moving through the Strait of Hormuz. Dawn Nordberg of Citi Wealth said family offices are balancing conviction with resilience, opportunity with discipline, and growth with stewardship. Hong Kong Standard put the share of APAC offices with returns above 15% at 22%; other coverage and Citi materials put it at 26%. Globally, nearly 90% of offices reported positive returns.
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