Chevrolet's Powerful Christmas Commercial, Heartfelt Short Is Based on True Events

Heartbreak and hope merge in a new holiday ad from Chevrolet.

Chevrolet’s “Holiday Ride” captures the melancholy of loss, the power of memories and the spirit of love in a 4-minute short that debuted recently.

The ad is based on true events, according to AdAge.

The ad features a man no longer young coming to his barn with the only companion he has — his dog.

The man takes down a battered Christmas wreath and puts up a new one, but that is only where the story starts.

The short continues with the man entering the barn to come upon a 1966 Chevy Impala, a relic of the days when America believed in GM.

The man and his dog enter the car, as the man looks upon an old picture of his long-dead wife and recounts the memories that mingle with mourning in a sad, wistful scene — reminding America of the memories braided with the holidays for so many people.

But the ad does not end there.

When the man’s daughter sees her emotionally distraught father, she decides to do something about it.

Without telling her father, she gets the local mechanic, who knows the importance of that old Chevy, to get it running again, while she pitches in as well.