Costco Appears to Have Handed Bud Light a Painful ‘Death Star’
Social media reports indicate things could even get worse for the beer that is making boycotts famous. To the uninitiated, the little asterisk on the upper right-hand corner of the Bud Light price tags at a few Costco…
Social media reports indicate things could even get worse for the beer that is making boycotts famous.
To the uninitiated, the little asterisk on the upper right-hand corner of the Bud Light price tags at a few Costco stores — as seen in images now making the rounds of Twitter — is just a little speck of type.
But in the universe of the members-only warehouse retail chain, the asterisk is noted as the “death star,” because when it appears on a label, it means the store does not plan to restock the product once its supply is sold out, according to Newsweek.
Images show the “death star” on different can sizes and packaging, which could mean only certain Bud Light sizes are fading away at certain stores.
The Western Journal reached out to Costco for comment but did not immediately receive a response.
Marie Clark, editor of the shopping site CostContessa, offered confirmation that the mark shown on the Bud Light price tag is indeed called the “death star” by Costco customers.