BYU Signs Multiyear Trucordia Helmet Deal
BYU Athletics has expanded its multiyear sponsorship with Utah-based insurance brokerage Trucordia, adding the company’s logo to the bumpers on BYU football helmets. The logo is set to debut Nov. 7, when the Cougars play Utah in Salt Lake City; the agreement also includes visibility across BYU Athletics platforms. Trucordia has sponsored the university’s athletics program since 2024, and financial terms were not disclosed.






