IHG to Debut Noted Collection Brand in Tokyo With Two Hotels

IHG Hotels & Resorts is bringing its Noted Collection premium brand to Japan with two Tokyo properties, marking the brand’s first entry into the East Asia and Pacific region. A 207-room existing hotel in Shinjuku’s Kabukicho district, developed with SC Capital Partners, will be renovated and rebranded before its planned 2027 opening. In partnership with An Consulting, IHG will also build an 81-room hotel in Ginza, scheduled to open in 2029 and representing the brand’s first new-build property in Japan as well as IHG’s first hotel in Ginza. The hotels are intended to retain distinct identities reflecting their neighborhoods while joining IHG’s commercial platform and loyalty program.