Meow Wolf Unveils 55-Foot Rose Parade Float

Meow Wolf will make its Rose Parade debut on New Year’s Day 2027 with a 55-foot float previewing the immersive-art company’s planned Los Angeles exhibition. Built with Artistic Entertainment Services, the float centers on Meow Wolf’s signature refrigerator portal, with scenes and characters from its surreal worlds, including the underwater Glowquarium, alien botanical realm Numina and Omega Mart, alongside the part-bear, part-ferret Bearret. More than 200,000 flowers will adorn the entry, including a floral take on Omega Mart’s fictional Rose Beef. The parade appearance is intended to introduce Meow Wolf’s work to a wider audience ahead of the Los Angeles venue’s scheduled 2027 opening; the company began as an artist collective in Santa Fe and now operates permanent exhibitions in several U.S. cities.