SenesTech hires Sandstrom Partners to market rodent-control products

SenesTech has hired Portland-based Sandstrom Partners as a strategic adviser to strengthen marketing and accelerate sales of its rodent-control products, including through e-commerce and business-to-business opportunities. The firm will provide market research, brand strategy, packaging, advertising and digital-development services to help explain how the company’s Evolve and ContraPest products can be used as non-lethal tools in rodent management. The engagement follows a market study commissioned by SenesTech shareholder Glenbrook Capital Management. SenesTech’s CEO cited a company-reported 88% reduction in rodent activity in a targeted Chicago area as evidence of the products’ potential.