Anne Hathaway Leans Into Viral Minecraft “Verity” Meme in Promo for Upcoming Film

DiscussingFilm posted a clip showing Anne Hathaway referencing the popular Minecraft meme/character “Verity” (often a yellow smiley-face entity associated with an ARG/mod) in promotional material for her psychological thriller Verity (based on the Colleen Hoover novel, co-starring Dakota Johnson, in theaters October 2). The post is trending due to the humorous and unexpected crossover between a mainstream Hollywood film promo and a niche internet/Minecraft meme, generating amusement, surprise, and praise for the marketing team’s self-aware approach.