FTC Expands Hims Privacy-Billing Suit to Seven States

The FTC has amended its lawsuit against telehealth company Hims & Hers, adding Arizona, Florida, Nebraska, Ohio and Wisconsin as co-plaintiffs alongside California and Utah. The complaint alleges that Hims shared consumers’ sensitive health information with advertising platforms including Meta and Snap despite privacy assurances, and that it misled customers about prescription billing and made subscriptions difficult to cancel. The expanded filing adds claims under the five states’ consumer-protection laws to the federal and existing state claims. Hims has said it will vigorously defend itself; the allegations have not been proven in court.